Project Goals
- Create an eye catching wine label
- Using kookaburra bird as main image
- Target to young group
Design Process
Kookavale, an Australian wine, features a Kookaburra bird on its label. The bird’s laughter-like tweets symbolize joy and happiness associated with good wine. The challenge was attaching the round label to the bottle, but cooperation from the printing company resulted in an award-winning design at the 42nd Creativity International Awards.
Label
Label Design Awards